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6

Conversation with Philippe Oddo

EUGEN BILLER Asset Management

PHILIPPE ODDO We have to continue to invest in all the expertise we have developed

over our history that is the best possible

knowledge of the eurozone. At the same

time, we have to be innovative, exploit

opportunities where they arise and invest in

new technologies and new asset classes.

What priorities are you setting for

the Asset Management teams in

Germany and France in view of the

current uncertain environment?

CHLOÉ BRIÈRE Marketing

In 2019, we identified a high level of satisfaction

among our clients as part of our Customer

Experience project while at the same time

recognising the necessity of continuing to push

ahead with the digitalisation of our tools. What,

in your opinion, are the key lessons we can learn

from this project?

INTRODUCTION

PHILIPPE ODDO This is the first time we have carried out a Customer Experience project at Group

level. The results were very interesting, particularly

the fact that the results of this large-scale client

survey proved to be fully compatible with the identity

of the Group as a whole, irrespective of country

and business area. The vast majority of clients

confirmed a sense of connection with our company

and their respective contacts, whose commitment

and expertise were held in very high regard. All this

encourages us to continue along our chosen path!